Alpha Serbia`s Market Share in Retail Deposits reached 4.23 % in 2014. This is 2.32 % less than in the previous year.
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| Company | Unit | 2004 | 2005 | 2006 | 2007 | 2008 | 2009 | 2010 | 2011 | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 |
| Addiko Bank Serbia | % | ... | ... | ... | ... | ... | ... | 4.37 | 4.80 | 3.94 | 3.11 | 3.11 | |||
| AIK Banka | % | ... | ... | ... | ... | ... | ... | ... | ... | ... | 6.83 | 7.02 | 6.73 | ||
| Alpha Bank Serbia | % | ... | ... | 5.04 | 5.59 | 4.33 | 4.23 | ... | ... | ... | |||||
| Bank Intesa Serbia | % | 14.8 | 15.0 | 16.2 | 16.9 | 17.7 | |||||||||
| Banka Postanska Stedionica | % | ... | ... | ... | ... | ... | ... | ... | ... | ... | ... | 6.26 | 6.69 | ||
| Credit Agricole Serbia | % | ... | ... | ... | ... | ... | ... | ... | ... | 1.20 | 0.470 | 1.77 | 1.73 | ||
| Erste Bank Serbia | % | ... | 2.18 | 2.28 | 2.67 | 2.98 | 3.20 | ||||||||
| Eurobank Serbia | % | ... | 6.78 | 6.78 | 7.12 | 7.07 | 5.70 | ||||||||
| Halbank Serbia | % | ... | ... | ... | ... | ... | ... | ... | ... | ... | ... | 0.743 | 0.699 | ||
| Komercijalna Banka Beograd | % | ... | ... | ... | ... | 16.7 | 16.6 | 19.0 | 19.7 | 20.1 | |||||
| NLB Serbia | % | ... | ... | ... | ... | ... | ... | ... | ... | ... | ... | ... | ... | ||
| Piraeus Bank Serbia | % | ... | ... | ... | ... | ... | ... | ... | ... | ... | ... | 1.73 | 1.66 | ||
| Procredit Bank Serbia | % | ... | ... | ... | ... | ... | ... | ... | ... | ... | ... | 2.28 | 2.28 | ||
| Raiffeisenbank Serbia | % | ... | ... | ... | ... | ... | ... | ... | 8.10 | 7.86 | ... | ... | ... | ... | ... |
| Sberbank Serbia | % | ... | ... | ... | ... | ... | ... | ... | ... | ... | ... | ... | ... | ||
| Societe Generale Serbia | % | ... | ... | ... | ... | ... | ... | ... | ... | ... | 5.82 | 5.58 | 5.58 | ||
| UniCredit Bank Serbia | % | ... | ... | 3.48 | 3.67 | 3.66 | 4.25 | 4.57 |
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